Showing posts with label nbc hannibal. Show all posts
Showing posts with label nbc hannibal. Show all posts

Wednesday, April 16, 2014

Presenting the "Naka-Choko" #PlasticSuit Trojan Artwork and Hasthag Contest

Dear Fannibals,

Two very important notes first:

1) We'd like to turn the @DeLaurentiisCo's recent tumblr post as a major call to action.

  • Please try to convert as many tumblr Fannibals as you can over to twitter. Here are two good "how to use twitter" tutorials (Click links):  Beginner and Intermediate
  • Here's this week's NBC Hannibal fan ad sponsor campaign: TUMS
  • In any tweet, you MUST include #Hannibal. Each tweet must have a MAXIMUM of two hashtags, or else the trend will lose velocity. Do NOT use three hashtags. 
  • So, ad sponsor tweets this week will say: "Thank you @TUMStweets #InDIEgestion #Hannibal." NBC mid-episode tweets will include their hashtag AND #Hannibal (recent example: #LassLives #Hannibal).
  • Tweets 3 hours before to 3 hours after the broadcast count for Nielsen twitter ratings, so go nuts!
2) Please tell your followers on Facebook and Tumblr to watch NBC Hannibal LIVE, Friday 10pm/9c. Here's a post with a sample image and more information.

#PlasticSuit Trojan contest details:

To encourage as many Fannibals to participate in Friday night live tweeting and in the ad sponsor campaigns as possible, we're selecting TWO winners to represent S02E10 ("Naka-Choko", airing May 2nd), one for the image and one for the hashtag. 

WHO: Open to ALL Fannibals, all ages.
WHAT: Come up with a hashtag and/or image for Trojan; we'll use the winners during broadcast of S02E10, Friday, May2nd. Trojan is not on twitter, so we'll redirect fans to their Facebook page: https://www.facebook.com/Trojan
WHEN: Contest is open Wednesday, April 16th, 12pmEDT to Monday, April 28th, 12pmEDT.
WHERE: Share any image or hashtag submission with hashtag #PlasticSuit on tumblr or twitter. Use the tag feature on tumblr or the #PlasticSuit hashtag on twitter so we can see you and record your entry. Please be sure to use the hashtags to be included.
WHY: Episode 10 is a special week, we're in the home stretch of Season 2, and we'd like to encourage more live tweeting and active participation.
HOW: Results will be announced with the release of the Trojan campaign on Monday night, April 28th. Judges: @ViolinCatherine @Aughmonica @M_Verger @Dr_duMaurier @SesLionne

GO NUTS!

Love,
Team Hannibal


#PlasticSuit

Saturday, April 12, 2014

#InDIEgestion: @TUMStweets Fannibal Thank You!


Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:
1) Please send a thank you tweet to @TUMStweets during Friday's episode, including both hashtags, #InDIEgestion AND #Hannibal. 

2) Optional: if you've ever used Tums, or if you have some funny ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Tums themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #InDIEgestion hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 
5) We're trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #InDIEgestion, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. I will use hashtags other than #InDIEgestion for those tweets (sometimes just #Hannibal); you'll have to see what I'm doing in real time. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached image (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Tums.

(Auggie's on a brief vacation, so I'm minding the store in her absence. xoxo, Cat)

Thank you, love you, owe you,
Team Hannibal

Saturday, March 29, 2014

#BlushingBloom Revlon Fannibal Thank You!


Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:
1) Please send a thank you tweet to @Revlon during Friday's episode, including both hashtags, #BlushingBloom AND #Hannibal. 

2) Optional: if you use Revlon makeup, or if you have some funny ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Revlon themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #BlushingBloom hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 
5) We're trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #BlushingBloom, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. I will use hashtags other than #BlushingBloom for those tweets (sometimes just #Hannibal); you'll have to see what I'm doing in real time. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached image (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Revlon.

Thank you, love you, owe you,
Team Hannibal

Sunday, March 23, 2014

#HanniCalamari Fannibals Olive Garden Thank You!

Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:

*UPDATE!! : One lucky #Fannibal will each win an #OliveGarden Gift Card during the EastCoast and WestCoast Viewings!  Just tweet your lil hearts out and @violincatherine will pick one viewer from each Coast to Win!*

1) Please send a thank you tweet to @OliveGarden during Friday's episode (10pmEDT/9c), including both hashtags, #HanniCalamari AND #Hannibal. 

2) Optional: if you are can get to an Olive Garden this week, or if you have some funny ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Olive Garden themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #HanniCalamari hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 
5) We're not panicking here over cancellation, okay? We're just trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #HanniCalamari, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached images (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Olive Garden.

Thank you, love you, owe you,
Team Hannibal

Sunday, March 16, 2014

#FreedomForWill Fannibals Chase Thank You!

Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:
1) Please send a thank you tweet to @Chase during Friday's episode, including both hashtags, #FreedomForWill AND #Hannibal. (#Freedom is a Chase credit card, so we're supporting that.)

2) Optional: if you are a Chase customer, or if you have some funny ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Chase themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #FreedomForWill hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 
5) We're not panicking here over cancellation, okay? We're just trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #FreedomForWill, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached images (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Chase.

Thank you, love you, owe you,
Team Hannibal

Wednesday, March 12, 2014

Spread the word: #WhyWeLoveHannibal

Hello Everybody!

This campaign is going directly to NBC, one way or another. It would be nice if it could be crazy and loud, right?

You know the buzzwords "Water cooler"? How people at work stand around the water cooler and talk about some cool thing they saw on TV last night? I'd like to stimulate that kind of discussion by putting quality posts about Hannibal out in the world.

I'm using Tagboard and Pinterest to organize the campaign, but ALL social media networks are eligible. Here's how it works:

1) I'm looking for the best critic reviews of Hannibal. If you find one on a search, twitter, youtube, Facebook, you name it, please repost it for me with the link, a photo from NBC Hannibal if you can, and the hashtag #WhyWeLoveHannibal. I think every social media network will go on this board. If it goes right, it will appear here. If it doesn't, please tweet me at @ViolinCatherine so I can help you: https://www.tagboard.com/WhyWeLoveHannibal

2) I'm also looking for high-quality fan testimonials (think academic approach versus squealing, although there is a time and a place for squealing), videos, fan art, you name it. Tag anything you want with #WhyWeLoveHannibal. It should automatically go on the TagBoard, as listed above. In addition, if you'd like me to pin the work on the campaign's pinterest board, tweet me and I'll put it there for you on permanent display: http://www.pinterest.com/violincatherine/why-we-love-hannibal/

3) Please find examples of "If you love xyz (crime procedural), you'll love NBC Hannibal" and tag as noted above.

Yay, Fannibals! Let's spread the word!

xoxo
@ViolinCatherine
and Team Hannibal


#UnleashTheFannibals TMobile Thank You!

Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:
1) Please send a thank you tweet to @TMobile during Friday's episode, including both hashtags, #UnleashTheFannibals AND #Hannibal. (#Unleash is TMobile's current tagline, so we're supporting them by piggybacking on that.)

2) Optional: if you are a TMobile customer, or if you have some funny phone ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/TMobile themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #UnleashTheFannibals hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 
5) We're not panicking here over cancellation, okay? We're just trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #UnleashTheFannibals, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached images (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and TMobile.

Thank you, love you, owe you,
Team Hannibal


"Hello? I'm looking for Amanda Kissandhug."

There will be a reckoning, all right. Why is Hugh Dancy not in a suit?





Thursday, March 6, 2014

#EmbraceTheCulture Fannibal Yoplait Thank You!

Dear Fannibals!

As you know, a big part of what keeps any TV show running on broadcast networks in the US is its ad sponsors. In the past, when fan groups worked on extensive ad sponsor campaigns, the ad sponsors lobbied the network to keep the show around. We need to line up every bit of support from NBC that we can, okay? And no purchase is necessary; just a tweet helps us. 

Also, if you can tweet ad sponsors while Hannibal is on air with active global hashtags, that is worth serious money to each ad sponsor (a sponsored US tweet is $200K), so please try to help us do that on a weekly basis.

We will select a different ad sponsor every week to thank during the remainder of Hannibal Season 2. This week, please join us in thanking @Yoplait (from parent company General Mills, who also creates Progresso soup, Cheerios, Muir Glen pasta sauce, and natural food line Cascadian Farm).

Please share the attached image (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Yoplait.

Here's the strategy: 

1) Please send a thank you tweet to @Yoplait during Friday's episode.

2) Optional: If you can, please consider purchasing some Yoplait yogurt this week, and then tweet a photo or short video or Vine with your yogurt. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Yoplait themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #EmbraceTheCulture hashtag leading up to this week's episode.

Thank you, love you, owe you,
@violincatherine
and Team Hannibal 

He's the most cultured person around, amirite?


Friday, February 28, 2014

NBC Hannibal Season 2 Ad Sponsors

Hello Fannibals!

Welcome to Season 2! If you have a moment, please thank our ad sponsors on twitter. If you have the inclination and budget to purchase anything from one of them, or are a regular customer, please take a Vine video or photo and say hello to them on twitter.

They are our bread and butter!

Here's a permalink to a spreadsheet of Hannibal ad sponsors; click on tabs at the bottom for each week's list (East Coast US):

https://docs.google.com/spreadsheet/ccc?key=0AsNSI1VswwvvdEZBRFlEcHJQZi1ZY1Z5YklxTDBCTEE&usp=sharing

UPDATE: Here is the list of SF Bay Area ad sponsors (West Coast) from S02E01 and S02E02, courtesy @HannibalCafe!

http://www.twitlonger.com/show/n_1s0u78e

Here is S02E03, from @HannibalCafe:

http://www.twitlonger.com/show/n_1s130sr

S02E04:

http://www.twitlonger.com/show/n_1s14crh

Love,
Catherine

I said asparagus, not esophagus! Bad Hannibal, Bad!

Tuesday, February 18, 2014

International Hannibal Binge Watching Event


Hello, Fannibals!

UPDATE: NBC Hannibal just released a Hugh Dancy video for this event!

Here's the big announcement you've been waiting for; we need everybody to spread the word and participate! Attached are 4 suggested images for the event; please use them across all forms of social media.

This Sunday, February 23rd, we're doing a 13 hour Binge-watching event. Producers and cast will be live tweeting throughout the day,  encouraging fans to watch the show together and to share their experience socially. There will be prize give-aways (SIGNED SCRIPTS!) on Twitter and Tumblr, and answers posted for Hugh's Q&A as well.

Please use these hashtags on Twitter and Tumblr:
#13HourDevour
#Hannibal

And please include these twitter handles (they might not fit on one tweet):
@NBCHannibal
@AmazonVideo
@LGHomeEnt
@iTunes

Here's the Schedule for us to watch Season 1 of Hannibal together. This is a great opportunity to bring in new viewers, too:

9am PT / 12pm ET - 101 Aperitif
10am PT / 1pm ET - 102 Amuse-Bouche 
11am PT / 2pm ET - 103 Potage
12pm PT / 3pm ET - 104 Ceuf
1pm PT / 4pm ET - 105 Coquilles
2pm PT / 5pm ET - 106 Entrée
3pm PT / 6pm ET - 107 Sorbet
4pm PT / 7pm ET - 108 Fromage
5pm PT / 8pm ET - 109 Trou Normand
6pm PT / 9pm ET - 110 Buffet Froid
7pm PT / 10pm ET - 111 Rôti
8pm PT / 11pm ET - 112 Relevés
9pm PT / Midnight ET - 113 Savoureux

In the US, Season 1 is available on Amazon Prime, iTunes, and DVD/BluRay from Lionsgate in the US. Please check with your local distributor for online viewing options in your country; there should be itunes or VOD (Video on Demand) options available for you.

Love,

(That's Team Fannibal - Please come to one of us if you have any questions, ok?)






Friday, January 31, 2014

Tweet #OrangeIsTheNewWillGraham with us!

Dear Fannibals,

Here we are, with less than a month to go before the Season 2 premiere!

http://www.timeanddate.com/countdown/generic?p0=2416&iso=20140228T22&msg=Hannibal%20S2%20US%20Premiere

Please show your support for NBC Hannibal by tweeting #OrangeIsTheNewWillGraham with us!

Also, please share the first image on Facebook, twitter, tumblr, Pinterest, Google+: anywhere you like to hang out online.

You are invited to use the second image as your twitter avi for a day, just to kick off our trending.

Help us tell the world about Hannibal's Season 2 return. Also, please mention to all your friends that Hannibal is now streaming on Amazon Prime if anybody would like to catch up on the show!

(We'll continue with flower crown icons at midnight, but keep the first image going strong on all social media for the rest of the month, okay?)

Love,
Your Fellow Fannibals


Please use this image to promote the hashtag EVERYWHERE

Use this icon for one day