Presenting the "Naka-Choko" #PlasticSuit Trojan Artwork and Hasthag Contest

Dear Fannibals,

Two very important notes first:

1) We'd like to turn the @DeLaurentiisCo's recent tumblr post as a major call to action.

• Please try to convert as many tumblr Fannibals as you can over to twitter. Here are two good "how to use twitter" tutorials (Click links):  Beginner and Intermediate
• Here's this week's NBC Hannibal fan ad sponsor campaign: TUMS
• In any tweet, you MUST include #Hannibal. Each tweet must have a MAXIMUM of two hashtags, or else the trend will lose velocity. Do NOT use three hashtags. 
• So, ad sponsor tweets this week will say: "Thank you @TUMStweets #InDIEgestion #Hannibal." NBC mid-episode tweets will include their hashtag AND #Hannibal (recent example: #LassLives #Hannibal).
• Tweets 3 hours before to 3 hours after the broadcast count for Nielsen twitter ratings, so go nuts!

2) Please tell your followers on Facebook and Tumblr to watch NBC Hannibal LIVE, Friday 10pm/9c. Here's a post with a sample image and more information.

#PlasticSuit Trojan contest details:

To encourage as many Fannibals to participate in Friday night live tweeting and in the ad sponsor campaigns as possible, we're selecting TWO winners to represent S02E10 ("Naka-Choko", airing May 2nd), one for the image and one for the hashtag. 

WHO: Open to ALL Fannibals, all ages.

WHAT: Come up with a hashtag and/or image for Trojan; we'll use the winners during broadcast of S02E10, Friday, May2nd. Trojan is not on twitter, so we'll redirect fans to their Facebook page: https://www.facebook.com/Trojan

WHEN: Contest is open Wednesday, April 16th, 12pmEDT to Monday, April 28th, 12pmEDT.

WHERE: Share any image or hashtag submission with hashtag #PlasticSuit on tumblr or twitter. Use the tag feature on tumblr or the #PlasticSuit hashtag on twitter so we can see you and record your entry. Please be sure to use the hashtags to be included.

WHY: Episode 10 is a special week, we're in the home stretch of Season 2, and we'd like to encourage more live tweeting and active participation.

HOW: Results will be announced with the release of the Trojan campaign on Monday night, April 28th. Judges: @ViolinCatherine @Aughmonica @M_Verger @Dr_duMaurier @SesLionne

GO NUTS!

Love,

Team Hannibal

@ViolinCatherine

@Aughmonica

@M_Verger

@Nwahs086

@HannibalCafe

@Hannibal_TH

@MadsSource

@CarolinaLopez_C

@Dr_duMaurier

#PlasticSuit

#InDIEgestion: @TUMStweets Fannibal Thank You!

Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:
1) Please send a thank you tweet to @TUMStweets during Friday's episode, including both hashtags, #InDIEgestion AND #Hannibal. 

2) Optional: if you've ever used Tums, or if you have some funny ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Tums themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #InDIEgestion hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 

5) We're trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #InDIEgestion, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. I will use hashtags other than #InDIEgestion for those tweets (sometimes just #Hannibal); you'll have to see what I'm doing in real time. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached image (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Tums.

(Auggie's on a brief vacation, so I'm minding the store in her absence. xoxo, Cat)

Thank you, love you, owe you,
Team Hannibal

@ViolinCatherine

@Aughmonica

@M_Verger

@Nwahs086

@HannibalCafe

@Hannibal_TH

@MadsSource

@CarolinaLopez_C

@Dr_duMaurier

Image courtesy the lovely @Dr_duMaurier

#VerizonWireLass: @VerizonWireless Fannibal Thank You!

Hello Fannibals!

Please tell everybody to Watch LIVE and watch their DVR recording within 3 days (DVR + 3). The show must be watched in its entirety on DVR and NOT deleted before viewing. Online viewing does NOT affect the Nielsen ranking. Here's a project to help pull in more Nielsen viewers: 

http://hannigramthings.tumblr.com/post/79179687265/hannigramthings-hello-dear-fannibals-as-you

This week's ad sponsor campaign:
1) Please send a thank you tweet to @VerizonWireless during Friday's episode, including both hashtags, #VerizonWireLass AND #Hannibal. 

2) Optional: if you are a Verizon Wireless customer, or if you have some funny ideas, feel free to tweet a photo or Vine video. If we get some really creative submissions, a little bird told me the producers might give out a prize! 

Here's a great NBC Community Yoplait Vine video from @Gurty: https://vine.co/v/MKxlgb20QP7

3) We're actively encouraging submissions of Hannibal/Verizon Wireless themed art to be shared on Facebook, Twitter and Tumblr. Anything you tweet to @Violincatherine or @DelaurentiisCo along this line WILL be shared!

4) Please use our #VerizonWireLass hashtag leading up to this week's episode.

A couple of things to mention, since there are a lot of questions: 

5) We're trying to keep Hannibal on NBC, and there are several successful past fan campaigns that managed to do things like that. Focusing on the ad sponsors is a proven method to stay on US broadcast TV. Participation is not mandatory, it just helps us a lot.

6) If you tweet #VerizonWireLass, PLEASE include #Hannibal in the same tweet. This will help keep the Nielsen twitter ranking #1. Worldwide Fannibals can help the most, because the Worldwide twitter trend is extremely valuable to ad sponsors. I'm actually trying to mention all the ad sponsors during the broadcast, so if you see any of those tweets on http://www.twitter.com/ViolinCatherine, PLEASE join in and say thank you, too. I will use hashtags other than #VerizonWireLass for those tweets (sometimes just #Hannibal); you'll have to see what I'm doing in real time. An ad dollar is now buying a twitter trend and brand recognition overseas through the Fannibals: that's HUGE.

7) Check into TV tag once during broadcast, since it is an "unofficial" Nielsen ranking (we've been #1 every week, so keep up the good work!): http://tvtag.com/tv_shows/hannibal

Please share the attached image (see below) across all social media platforms, okay? And feel free to create a special avatar to be used on Friday -- perhaps something with Hannibal and Verizon Wireless.

(Auggie's on a brief vacation, so I'm minding the store in her absence. xoxo, Cat)

Thank you, love you, owe you,
Team Hannibal

@ViolinCatherine

@Aughmonica

@M_Verger

@Nwahs086

@HannibalCafe

@Hannibal_TH

@MadsSource

@CarolinaLopez_C

@Dr_duMaurier

(Image courtesy the lovely @Dr_duMaurier)